Virat Kohli turns down multi-crore soft drink endorsement deal, here’s why

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By: Express Web Desk |
Updated: September 15, 2017 1:18 am


Virat Kohli, Virat Kohli ranking, Kohli batting rankings, Kohli ODI, sports news, cricket, Indian Express Virat Kohli is extensively considered the person who has set the benchmark for health within the Indian squad. (Source: AP)

Indian captain Virat Kohli’s dedication to health and main via instance has been smartly documented. In protecting with this theory, Kohli had rejected a multi-crore be offering to endorse a soft drink. According to The Hindu, Kohli showed the truth that he had certainly became down the be offering because it didn’t discover a position in his uncompromising coaching regime.

Kohli’s dedication to health is understood to have rubbed off on a lot of his group associates and he’s extensively seemed the one who has set the benchmark for health throughout the group. Earlier, he had made up our minds in opposition to extending his six-year care for Pepsi. “If I myself won’t consume such things, I won’t urge others to consume it, just because I am getting money out of it,” Kohli is quoted as telling CNN-IBN. “When I started my fitness turnaround, it was more of a lifestyle thing initially. If something goes away from that, I would not want to be a part of that or be promoting that. We are actually on the cusp of making some big changes on that front. Things that I’ve endorsed in the past, I won’t take names, but something that I feel that I don’t connect to anymore,” he added.

According to The Hindu, Kohli had said as soon as that as captain, he received’t call for from his group associates what he can’t do first. “I first convince myself I can do it and only then ask my teammates to go for it,” he stated. Kohli leads India in opposition to Australia in a five-match ODI sequence adopted via a three-match T20I sequence ranging from September 17.

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